Naming and Catalog

The new Mobiltesino collection is bold, stunning, and avant-garde. This top-quality furnishing system brings unprecedented expressiveness to life and creates highly elegant, tailor-made settings that stimulate the senses. Crafted with exquisite materials, this collection has an iconic look where every detail is expertly crafted. The shapes and finishes of the bathroom décor are enhanced by the addition of top-quality materials, resulting in an exceptional sensory experience.

client

Mobiltesino Srl

agency

Andrea Castelletti Studio

creative direction

Andrea Castelletti

art direction

Andrea Castelletti, Andrea Flemma

architecture

Francesca Girolami Studio

rendering

Damco Creativi Digitali

graphic design

Damco Creativi Digitali

printing

Martintype

Naming was a crucial tool for immediately communicating the exceptional nature of the new Mobiltesino collection. By choosing the name superluce, we aimed to convey the furniture's unique and refined qualities, which represent the company's state-of-the-art offerings.

Light has always had a symbolic and philosophical meaning, representing the source of physical and metaphysical illumination and symbolizing ether, the fifth element that surrounds all bodies. Mobiltesino's new collection goes beyond light as knowledge and offers something superior and transcendent.

The cover of Mobiltesino's superluce catalog features a reflective circular surface emerging from a black expanse, highlighting the contrast between the absence of color and the dynamic play of reflected light, which shifts according to the user and the surrounding environment. The design embodies the core concepts of light and space, central to the essence of the collection. The cover is crafted using silver hot foil on Fedrigoni Sirio Black paper, while the internal pages maintain a cohesive aesthetic with titles printed in silver metallic Pantone, creating a sleek, modern, and refined visual experience.